Stop trying to be perfect!
Striving for perfection can make you stop before you even start. Everyone has these moments: when the voice inside your head tells you that you are not good enough, or that your efforts will be wasted because you can never achieve what you want in life. Stop listening...
Empathy is a winner: persuade your audience by being more relatable
Selling, when done the wrong way, can feel manipulative, like you’re preying on someone’s emotions, needs and desires. How can one be more authentic? And most of all, how can you get your audience to care about you? The answer to that is empathy. Empathy makes you...
How to make it easy: the five principles of any good business idea
Introduction Every entrepreneur will tell you that a business succeeds because it solves a problem. Usually, what they mean is that a business is profitable because it helps people by making their lives easier and more efficient. Any good business idea will have at...
Can a night owl be an early bird?
I'm a confirmed night owl and I will wake up early only if I need to. But I am curious. Whether it be myth or fact, most likely you've heard that early birds are more productive and more successful. Is this true? Is it possible to reset my long established patterns of...
How to sell what people want
Introduction Creating a product or service that people will want to buy doesn't have to be a mystery. It doesn't require specialized techniques that are available to only a select few. With the amount of information available on the internet, setting up a business has...
How to live among other humans
In a world that is designed to tap into hyper social interconnectedness, will the solitary individual always be at a disadvantage?
What’s the opposite of a social butterfly? I tried to find an equivalent, pithy analogy that relates sociability to a similar class of arthropods, but the closest I can get to is “unsocial worm”, which might be correct but doesn’t ring true as an apt metaphor.